Nekter x Becca Shoe Collaboration

In August 2022, I was contacted by Nekter Juice Bar about a potential collaboration with painted shoes. After some back and forth we agreed on an Instagram giveaway, and I began designing the shoes! I was told to come up with an idea that captured Nekter’s brand, which I noted as fun, fresh, and welcoming. I also incorporated the colors they use on their website, along with one of their popular catchphrases “keep it real”. In the end, we went with the first design I came up with, and they had no edits for me! The giveaway ran August 18-22 and was very successful.